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Put your brand inside the most-watched hour of Gulf TikTok
TikTok LIVE isn't a placement — it's a room. ORO Live matches brands with vetted hosts in Saudi Arabia and the UAE, builds the campaign around their real audiences, and manages it end to end.
Why LIVE, and why here
Saudi Arabia and the UAE are the two most TikTok-saturated countries on earth — 38.6 million and 12.5 million adults respectively on the platform, per TikTok's own advertising data. LIVE is where the most engaged slice of that audience spends its evenings: viewers who stay for an hour, talk back, and spend real money on gifts for hosts they trust.
That trust is the asset. A host who thanks gifters by name every night has permission to introduce a product in a way no pre-roll ever will. Our job is matching your brand to rooms where that introduction is natural — and keeping the claims, disclosures and permits clean while it happens.
ORO Live is an official TikTok LIVE Creator Network for the MENA region, headquartered in Dubai, with performance data on every creator we work with through TikTok's LIVE Backstage.
What we run
How brands work with ORO Live creators
Sponsored LIVE streams
A dedicated stream or a sponsored segment inside a host's regular show — demos, launches, Q&A with your team, themed nights. In Arabic, English or both, in the host's own voice.
LIVE shopping & affiliate
Where TikTok Shop is available, hosts sell on stream with baskets, pins and commission tracking. Where it isn't, we run code- and link-based conversion instead.
Multi-creator pushes
Five to fifty rooms carrying one message across a launch week, Ramadan, National Day or a seasonal moment — coordinated schedules, shared assets, one report.
Ambassadors & formats
Longer arrangements with hosts whose room is your audience, or a branded recurring format we build and staff — a weekly show your customers actually attend.
Events, streamed LIVE
Launches, pop-ups and activations broadcast from the venue. Through our sister company ORO Events — an event management company in Dubai working across the UAE and Saudi Arabia — we produce the event and the LIVE stream as one plan.
Not sure which fits?
Send the brief. We'll tell you which format fits — and say so plainly if LIVE isn't the right channel for it.
How a campaign runs
- Brief. Audience, markets, message, timing, budget band. One page is enough to start.
- Shortlist. Creators matched on LIVE Backstage performance data — hours, concurrent viewers, retention, gifting engagement — plus content fit and brand-safety history. You approve every name.
- Production. Briefing the hosts, scheduling around Gulf prime time, scripts kept to talking points so rooms stay natural, compliance and disclosure handled.
- Live & report. We monitor every stream as it happens and report reach, watch time, engagement and conversions where trackable.
Compliance is built in. Paid influencer advertising is regulated: GCAM's Mawthooq permit in Saudi Arabia, and the UAE Media Council Advertiser Permit (mandatory since 1 February 2026). We plan campaigns around these rules and work with permitted creators for paid promotions.
What we won't sell you: guaranteed sales figures, bought engagement, or rooms that don't match your audience. LIVE rewards fit and honesty; campaigns built on either outperform.
Brands ask
What can a brand do with TikTok LIVE creators?
Sponsored LIVE streams, product placements inside a creator's regular show, LIVE shopping segments where TikTok Shop is available, multi-creator pushes around launches or seasons, and always-on ambassador arrangements.
Which markets do you cover?
Saudi Arabia and the UAE first, with creators across TikTok's MENA region — Kuwait, Qatar, Bahrain, Oman, Egypt, Jordan, Iraq, Morocco and more. Campaigns run in Arabic, English or both.
How are creators selected?
From live performance data in TikTok's LIVE Backstage — hours streamed, average concurrent viewers, retention, gifting engagement — plus content fit and brand-safety history. You approve the shortlist.
Is influencer advertising regulated here?
Yes — Mawthooq (GCAM) in Saudi Arabia and the UAE Media Council's Advertiser Permit in the UAE. We build campaigns with those rules in mind.
How is pricing structured?
Per campaign, scoped to the brief: creators, hours, markets, exclusivity, rights. Send the brief and you'll get a scoped quote.
The rooms are open every night. Put something in them.
Send a one-page brief and we'll come back with a shortlist and a scoped quote.